The pitfalls of supermarket aisles…
Since when does chocolate not contain cocoa? Why do breakfast cereals lack anything resembling cereal? Where do the colours in flavoured water come from? Who invented additives with impossible names and who makes sure that they’re safe? Are they? Why are people describing sugar as the new tobacco? What is the murky story behind every glass of milk?
With babies and children as their main target market, major brands are determined to make food the perfect experience: practical, so tasty as to be addictive and absolutely trustworthy. To achieve this they employ a daunting arsenal of flavourings, colours, textures, added vitamins, attractive packaging and billions of dollars of advertising. It all seems designed for our convenience but we’re unknowingly paying a massive price.
In Spilt Milk, Soledad Barruti embarks on a disturbing investigation into how we have been fooled about what we eat but also offers hope for the future, explaining how we can get back to eating right.
«Owner of an enveloping, delicate and fluid narration, which moves away from the technical, rigid and distant language of scientific publications but contains the same obsessive rigor, Barruti presents in Spilt Milk a huge, solid and shocking research on the world of ultra-processed food in Argentina and Latin America»
Infobae
PUBLISHED BY: Spanish PLANETA / SIGLO XXI | Brazil ELEFANTE EDITORA
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